the process
Streamlined workflows with rack-focus to quality
STORY-TELLING IS A POWERFUL TOOL
THE PROCESS
Every project is different and has different demands. However, the core elements are always there. We make sure to optimize the process and make it as seamless for our clients as possible, while also encouraging creative participation and collaboration when needed.
The typical production process
1. PLANNING
We discuss your audience, the core values of your brand, and everything in between while defining the type of product you need. We prepare everything we need to know in order to move into the next phase. We also evaluate what can be measured in order to track campaign success.
2. PRE-PRODUCTION
We initiate pre-production with your project. We prepare everything needed for production and lock in the perfect production team and locations. Before we green light principal photography, we clear everything together. This is often the most time consuming phase.
3. PRINCIPAL PHOTOGRAPHY
We shoot the project according to plan and work through possible obstacles. Before we move on to post-production, we perform pick-up shoots outside of the regular schedule if needed.
4. POST-PRODUCTION
At this stage, we edit the project. This is also when we create VFX, SFX, design our sound and add music, voice-over or any other assets needed.
We then archive, future proof and deliver the project based on the specifications agreed to in the planning stage. We also review the finished project together and, if applicable, we measure growth and digital campaign impacts.
*These steps are easily streamlined and/or simplified depending on the scale of the project.
EVERY PROJECT IS UNIQUE
SERVICES
We provide a wide range of services that are easily customizable to fit your production requirements. We know from two decades of experience that collaboration is everything, and collaboration goes two ways. This is also why we don't take on every project that comes our way. To us, no project is too big or too small - it's all about ambition, commitment and the end result.
COMMERCIALS
We know commercials, visual arts and branding in all of its varieties. We pride ourselves in being able to handle any size of production and making big-scale commercial production available to our clients on a reasonable budget.
PRODUCT ADS
Whether it's a product macro shoot, a studio fashion shoot or a five second internet product spot, we got it covered.
DOCUMENTARY & FICTION
We come from a background in these genres, and have a long history of experience in creating narrative content from script to DCP.
DIGITAL COMMUNICATION & VR
Corporate PR videos, training videos, press conference coverage, live broadcasts, in-house corporate videos with sensitive information or anything in between that still requires high production value.
SCREENPLAYS & JOURNALISM
We offer screenwriting, screen adaptations and both journalistic videography as well as writing.
POST PRODUCTION AUDIO
Sound editing and sound design, delivered with M&E according to specifications for stereo and 5.1 surround.
BECOME A LONG-TERM CLIENT
If you become a long-term client with Kreakong, we work both short- and long term with developing your visual identity and bringing your vision to life, while strategizing growth together. You get the advantages and flexibility of an in-house ad agency on demand mixed with the experience of a film production company. When you set up an account with us, we will take care of all of your visual arts & content, measure growth through our digital campaigns and future proof as well as archive all of our work. Long-term clients also enjoy the benefit of top priority if you should need continuous assistance and updates.
We also have active licenses to the world's industry-leading audio and video libraries that doesn't just cover us for perpetuity, but our clients as well.
DIGITAL WORKFLOW & ECO SYSTEM
RAW FORMAT: BRAW / R3D* / ARRIRAW*
MAIN POST-PRODUCTION SYSTEMS: Davinci Resolve Studio & After-Effects
* Our standard media is BRAW. We also offer RED RAW & ARRIRAW depending on client preferences and budget. We can deliver in any resolution and format required.